New Zealand Food Awards opening for 2016
Entries open for the 2016 New Zealand Food Awards today, calling for all local food and beverage producers to showcase the success and innovation of their products and businesses. The New Zealand Food Awards, in association with Massey University, provides the food and beverage industry with the opportunity to boost their profile and achieve recognition for their brands and businesses, and this year has seen some changes to the award categories to provide more opportunities for businesses to enter. Entrants have the opportunity to put forward their products to an expert judging panel, receive feedback, and benchmark themselves against industry peers which provides valuable insights for future development and approaches. Winning products are able to feature the New Zealand Food Awards “Quality Mark” to highlight the superiority of their products to both consumers and industry, and boost sales and distribution both here and abroad. The awards are aimed at both small and large food and beverage manufacturers, primary food producers, food service providers and ingredient supply companies. Massey University Vice-Chancellor Steve Maharey says the New Zealand Food Awards are an opportunity for passionate food and beverage producers to test their wares, come together and celebrate industry innovation and excellence. “The awards celebrate the best in New Zealand for food and beverage production manufacturing, nutrition, enterprise and food safety. It is an opportunity for companies to generate recognition for their brands in an industry that makes up New Zealand’s largest export earner,” Mr Maharey says. Last year, Waikato’s Magills Butchery Ltd proved the ultimate champion, taking out the 2015 New Zealand Food Awards Massey University Supreme Award with its Magills Slow-Cooked Pulled Hereford Beef. This was a great feat, as the competition was particularly tough last year with entries up 40 per cent compared to the previous year, with almost 150 […]