Anticipating a fruitful show
Exhibiting at a leading United States trade show is expected to deliver returns for fresh produce sorting and packaging specialists BBC Technologies which says the event has borne fruit for the company in the past. BBC is the world’s leading supplier of blueberry sorting and packing machinery and has growing markets for its high quality equipment to sort and track cherries, grapes, small tomatoes, cranberries and other delicate products such as olives and mushrooms. It will have an expanded presence at the 2014 Produce Marketing Association’s (PMA) Fresh Summit Convention & Expo in California, one of the largest trade shows held in the United States. The company signed a significant deal at last year’s show, says International Sales and Marketing Manager Jason Walker, with a multi-commodity packing client in Florida. “They liked the versatility of our ‘Fill by Weight’ (FBW) machine and bagger which can be used to pack multiple lines of produce,” he says. The technology has advanced in the last 12 months and a new box filler means the equipment can now fill clamshells, cups, punnets, bags and boxes. In addition to its traditional market in the blueberry sector, BBC is supplying a growing number of cherry packers and re-packers, in Europe, Asia and the Americas. With demand for BBC’s technology spiralling in the North American market, Walker is optimistic about this year’s PMA event, the third at which BBC has taken exhibition space. “We’re working on several turnkey opportunities as well as numerous enquiries from companies wanting to use our sorting and filling equipment. PMA is highly regarded and provides a forum for us to meet potential and existing customers face to face and also understand where the wider market is going.” Flexibility is central to BBC’s offering. The company has an established track record for working […]