DaVinci Gourmet transitions cocoa used to Rainforest Alliance
In a first among global food service beverage brands, DaVinci Gourmet, part of Kerry Group, has transitioned 100% of the cocoa used in its full range of sauces, syrups and powders to Rainforest Alliance Certified sources. To drive awareness and help cafés make the switch, DaVinci Gourmet is offering the first 200 food service operators to join its Conscious Chocolate Campaign sustainable chocolate kits that include ethically sourced products, café-ready point-of-sale materials, and a recipe book co-developed with leading beverage creators featuring Rainforest Alliance Certified cocoa. A new consumer study by Kerry reveals that 83% of consumers would choose a drink made with Rainforest Alliance Certified cocoa over one without certification. Consumers are also willing to pay 20% more for a chocolate drink made with sustainably sourced ingredients sending a signal to the food service industry of the value of ethical sourcing. While Rainforest Alliance Certified cocoa is available in retail chocolate bars, many chocolate-based drinks served in cafes and restaurants do not carry sustainable cocoa certification. “DaVinci Gourmet is proud to lead the change to sustainably sourced ingredients because sustainability should be the standard. What’s more, while we use sustainable cocoa, we don’t pass on any extra cost to our customers,” says Eloise Dubuisson, General Manager, Food Service Brands, Kerry Asia Pacific, Middle East & Africa. This recognition of the need for change is consistent with global trends: 78% of consumers say sustainability influences their purchase decisions. With cocoa a core ingredient in café menus, the spotlight is now on what goes into food and beverages. World Cocoa Foundation and International Labour Organization reports continue to raise concerns over supply chain practices in some top-producing countries. Currently, Côte d’Ivoire and Ghana produce over 60% of the world’s cocoa. “Customers no longer just seek flavour. There is growing expectation for […]